SEO Link Builder / Backlink expert

Introduction:

We are on the hunt for a proactive SEO Link Builder to spearhead our efforts in amplifying the online presence of our diverse portfolio of brands through strategic backlink acquisition. This role is central to enhancing our brands’ visibility and search rankings by taking full ownership of the backlink acquisition process. The successful candidate will demonstrate an ability to navigate multiple brand strategies effectively, identifying and leveraging opportunities to elevate each brand’s authority and online footprint.

Role Overview:

In this pivotal position, you will be entrusted with the end-to-end management of the backlink acquisition process across our brands. This encompasses the strategic planning, execution, and monitoring of backlink campaigns tailored to the unique needs and goals of each brand. Your role will involve a blend of technical SEO skills, creative outreach, and relationship management to secure high-quality backlinks from authority websites and influential content creators.

Key Responsibilities:

Take full ownership of the backlink acquisition process, from strategy development to execution, for our multiple brands, ensuring each step aligns with our overall SEO and marketing objectives.

Proactively identify and secure backlink opportunities that support and enhance the search engine rankings and online visibility of our brands, utilizing advanced search techniques and tools.

Develop customized outreach and negotiation strategies to engage and persuade bloggers, influencers, and website owners to provide backlinks, reflecting the unique value proposition of each brand.

Oversee the entire backlink acquisition cycle, including initial contact, negotiation, and follow-up, to build and maintain strong, effective relationships with external partners.

Collaborate with internal SEO and marketing teams to ensure that link building efforts are integrated with wider marketing campaigns, providing cohesive and strategic support to each brand’s objectives.

Manage and evaluate the performance of backlinks using SEO tools and analytics, adjusting strategies as needed to optimize results and maintain high-quality backlink profiles.

Stay abreast of SEO, link building trends, and best practices to continuously refine and improve our backlink acquisition strategies, ensuring they remain effective and compliant with search engine guidelines.

Added bonus if you have used the software POSTAGA before, if you have please state this in your application.

This will start off as a part time role, but will quickly move into full time if you are good at the job.