SEO Specialist

Who We Are
We are a well known Digital Agency based in Auckland, New Zealand. We were founded 13 years ago and our aim is to be the most customer-focused digital agency in the country. Our entire focus is on client success and therefore retention.

Who We’re Looking For
We are looking for our next SEO superstar to work in our small, but growing, team. We’re looking for an experienced SEO Specialist who can work under our Agency Director.

Specifically, an SEO Specialist to ensure that our SEO clients are receiving great results using White Hat SEO techniques.

We value honesty, integrity, care, diligence, respect and courtesy, and our team is committed to a common goal of ‘delivering the promise’ to our clients.

This is a remote or work-from-home role and would ideally suit someone wanting to work 3 – 4 hours a day, 5 days a week.

You should be ready and willing to get great satisfaction from serving our audience and become an integral part of our creative team.

You should have excellent people skills, integrity and attention to detail as well as a proactive mindset.

Responsibilities
Your job will be to use your past experience to:
• On-page SEO implementation – technical analysis using Screaming Frog Spider, SEMRush, and Lumar
• Off-page backlinking
• Backlink research
• Contacting websites to link to
• Organising content to be added
• Ensuring webmasters are paid
• Off-page competitor research.
• Current backlink audit, and spammy link identification
• Working with Agency Director to implement best practice SEO.
• Citation building.
• Writing SEO titles and descriptions.
• Keyword & Competitor research.
• Writing SEO Audits
• Use Google Analytics and Google Search Console to track progress.
• Perform Google Profile (Google My Business) Optimisation
• Generating Reports and Analysing results using an STAT, GA4, Looker Studio
• Experience of project management and web development is beneficial

Experience
• You should have past experience with both Technical / ON page SEO and OFF page SEO as this role will largely focus on both.
• You will be required to have practical knowledge and the ability to generate new backlinks for clients. That may include citations, competitor backlink research, backlink outreach and out of the box thinking. The aim is to not only understand and research backlinks but to build them for our clients to increase their domain rating.
• You should be able to clearly communicate a Content Brief to our writers for articles, posts and other content needed to improve SEO for our clients.
• You should be comfortable using Website CMS’s (such as WordPress, Shopify etc), page builders and different SEO plugins as well as other internal communication and collaboration software like Slack, Asana and Google Meet.
• You should also be comfortable with SEO tools such as SEMRush, Screaming Frog, Lumar / Deepcrawl, Google Looker Studio and integrate them with analysis tools such as Google Analytics and Search Console.
• You should be experienced with Keyword and Competitor research, understand the numbers and also understand Search Intent.
• You should have a strong understanding of Local SEO and how to properly optimise Google My Business Profiles.
• Understanding of web project management and managing websites from ideation to completion is beneficial.
• You should also be confident enough to push back on the leadership team and express your opinion if you think the ship is heading off course. We encourage that.

How We Will Help You Succeed
• We want you to succeed in this role. We will provide any additional training you may need to get on board and hit the ground running. We’re not going to teach you how to do your job, because your past experience will serve you well.
• However, we will train you regarding our systems, our products and our customers so you can apply your skills to help us achieve our mission.
• We will also listen to you, see you for who you are and encourage you to bring your entire self to work. We are people first, work colleagues second. Even though there is distance, culture is important to us.

Employment Type
• We are initially looking for someone who can work for 3-4 hours per day, however we expect this to rise to a full time role.
• If you have experience in Google Ads, Social Media Ads or Website Project Management, then the opportunity of a full time role straight away is higher.
• We’re not looking for an agency.

Please add the words “Inter Miami” somewhere in your application