The SEO Outreach Specialist will be responsible to build backlinks, boost brand awareness and improve rankings on search engines. The ideal person should have a good understanding of SEO and backlink acquisition processes as well as have proven experience in white hat link building techniques to obtain links from authoritative and highly ranked websites.
Responsibilities:
Completely develop and implement SEO strategy across all of our websites
Keyword research and analysis, update team on website health and performance
Promoting and marketing our high-quality content to the most relevant segments and partners
Drive content marketing strategy to acquire backlinks at scale and grow organic rankings
Work with internal marketing and external teams to develop a process to scale link building promotion and outreach
Strong knowledge of SEMRush or similar
Strong Knowledge of Google Analytics and Google Search Console
Conduct keyword ranking analysis and research to inform content strategy and forecasting for building links to improve rankings and traffic
Measure and analyze the effectiveness and ROI of all link building activities
Regularly analyze backlink profile to ensure healthy links and backlink profile
Support with broader SEO on-site SEO optimizations and experiments
Explain SEO traffic patterns and understand all search engine algorithm changes
Monitoring SEO trends and staying current with the latest SEO technologies
Optimize our title tags across all our website domains
Optimize and plan meta descriptions
Coordinate and execute anchor text links
Requirements:
3+ years of hands-on experience and proven track record in link building
Experience working in a strong metrics-driven culture to measure the performance of SEO
Knowledge in developing content marketing plans and roadmaps for acquiring backlinks
Exhibit willingness and flexibility to work in a small team environment and support
Expertise in search engine algorithms, white hat practices, and working with a large volume of content
Expertise with Google Search Console, Google Analytics, SEMrush
Proven success in link building and viral strategies
Experience with SEO and link building KPIs & reporting
APPLY FOR THIS JOB:
Company: PSG Media Solutions
Name: Vicky Thai
Email: