Shopify Store Manager/Marketing Specialist

Job Title: Shopify Store Manager/Marketing Specialist

Overview:
We are seeking a dynamic and results-driven individual to join our team as a Shopify Store Manager/Marketing Specialist. This role is a unique combination of e-commerce management and digital marketing expertise. The ideal candidate will have a strong understanding of the Shopify platform, a creative flair for marketing, and the ability to drive online sales through strategic initiatives.

Responsibilities:

Shopify Store Management:

Oversee the day-to-day operations of the Shopify store, ensuring a seamless and user-friendly online shopping experience.
Manage product listings, including uploading new products, updating descriptions, and optimizing images.
Monitor inventory levels and coordinate with relevant teams to ensure product availability.
E-commerce Strategy:

Develop and execute strategies to drive online sales and achieve revenue targets.
Analyze website analytics to identify opportunities for improvement and implement changes to enhance user experience and conversion rates.
Stay informed about industry trends and e-commerce best practices.
Digital Marketing:

Plan and execute digital marketing campaigns to increase website traffic and customer acquisition.
Utilize social media platforms, email marketing, and other online channels to promote products and engage with the target audience.
Collaborate with the marketing team to create compelling content and promotional materials.
Customer Relationship Management:

Implement and manage customer retention strategies to build brand loyalty.
Respond to customer inquiries and reviews promptly, maintaining a positive brand image.
Analytics and Reporting:

Generate and analyze reports on key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.
Provide regular updates on sales trends, customer behavior, and other relevant metrics.
Collaboration:

Work closely with cross-functional teams, including product development, customer service, and logistics, to ensure alignment and efficient communication.
Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.
Proven experience managing Shopify stores and implementing successful e-commerce strategies.
Strong understanding of digital marketing channels and tools.
Proficiency in Shopify, including the ability to customize and optimize the online store.
Excellent analytical and problem-solving skills.
Creative mindset with the ability to develop engaging marketing content.
Effective communication and collaboration skills.
Knowledge of SEO and SEM best practices is a plus.
Google Marketing and Analytics Skills
Facebook Ads Manager

How to Apply:
Interested candidates should submit their resume, a portfolio showcasing relevant work, and a cover letter outlining their experience and achievements in e-commerce and digital marketing. Please include “Shopify Store Manager/Marketing Specialist Application” in the subject line and attach resume.

This position is an entry position but the right candidate will grow with the company.