Sneaker Tech – PA to Founder & Lead Generation Specialist

Know what a Panda dunk or Essentials Tee is? If so keep reading.. I’m on the hunt for a lead generation superstar slash fashion enthusiast to be a VA to the Founder of a new start-up in the sneaker space. I’m looking for someone who is looking to step into a role to learn and grow as the company does. We’re not a conventional company so a sense of humour and strong cultural fit is absolutely required. Now let’s get to business..

The Company:
Backdock is the latest innovation in Sneaker Tech and will revolutionise the way resellers connect with their customers. Built from the ground up, Backdock has automated the consignment process for sneaker merchants and introduced programmatic selling to the consignment space.

The Role:
This is a newly formed role as a Lead Generator, Appointment Setter and Virtual Assistant to the Founder of Backdock. This person will be the first hire of the business and will be entering a time of significant growth and expansion. The ideal candidate will be someone looking to develop professionally and also grow within the company as it matures. They would ideally have knowledge on the sneaker and fashion industry or have a willingness to learn and demonstrate interest in the industry we work within.

The Virtual Assistant will be responsible for sourcing, managing and executing on lead generation and appointment setting tasks as well as performing administrative and support duties within our discord server. Plenty of room for advancement and full time employment if you’re competent, hard working and efficient. We are looking for someone who values teamwork, focus and efficiency.

Key Responsibilities:
o Lead Generation – Prospecting & finding leads to reach out to (Gmail/HubSpot)
o Email Handling – Sending and following up on cold emails (Gmail/Hubspot)
o Appointment Setting – Organising sales meetings with Founders calendar (Calendly/Google Calendar)
o Email Communication – Responding to emails on Founders behalf (Gmail)
o List Building – Researching and building a list of potential customers (HubSpot)
o Email Marketing – Sending monthly marketing material (MailChimp)
o Communication – Building rapport with developers and existing merchants
o Lead Nurturing – Warming leads to book sales calls with Founder
o Support & Ticketing Creation – Managing ticket system within support server (Discord)
o Meetings facilitation – Facilitation and sending follow ups with internal WIP’s (Hangouts/Gmail)
o Social & Content Marketing – Researching & Posting relevant content on Founders social and content channels

Skills Required:
o Excellent English is a MUST (both written and spoken)
o Knowledge of Google products such as Gmail, Google Sheets, Google Docs etc
o Knowledge on how to deal with warm leads
o Understanding of basic lead nurturing processes
o Flexibility with working time and hours

Length:
More than 6 months

Level of Experience:
Expert

Expect a long term role with plenty of room for growth. Required 3 hours a day (Monday to Friday) and working from 6PM – 9PM Sydney time to start with. 10-15 minutes outside of this a day may be required to respond to or follow up emails. Hours can grow if you’re good!