Social Media Accounts Manager

Responsibilities:

– Content Ideation: Brainstorm and propose engaging content ideas for clients or on-site content creation days. Collaborate with internal teams to develop creative concepts aligned with brand objectives.

Content Calendar Management: Develop and maintain a comprehensive content calendar outlining the posting schedule for various platforms. Ensure consistency in posting frequency, timing, and thematic alignment. Proactively address content gaps and coordinate with team members to fill the calendar strategically.

– Audio Trends: Stay updated on trending audio relevant to clients’ industries. Incorporate trending audio into content for enhanced audience engagement.

– Collaboration with Video Editor: Communicate effectively with the company’s video editor to determine content needs for the week/month. Implement revisions, ensuring that videos align with clients’ brand guidelines and expectations.

– Content Scheduling: Efficiently schedule content across various platforms, including Instagram, Facebook, TikTok, etc. Create platform-specific captions in the voice of the clients, tailoring messaging for each audience.

– Metric Tracking: Track, analyze, and report on social media metrics. Evaluate the success of campaigns, gain insights, and adjust strategies as needed. Regularly present insights on social media ROI and key performance indicators to stakeholders.

– Communication: Maintain open and clear communication with the team via Slack for seamless collaboration and workflow management.

-You will be responsible for 4 client accounts. Training will be provided.

Qualifications:

– Industry Awareness: Must have a keen understanding of social media trends, particularly in the fitness, self-care, mental health, or life coaching space.

– Time Management: Demonstrate strong time management skills, with the ability to meet deadlines independently.

– Aesthetic Sensibility: Possess an eye for aesthetics, understanding basic principles of shot composition, colors, and visual storytelling.

– Audience Building: Understand how to build a following and increase brand awareness on various social media platforms.

About Mindful Digital Marketing:

At Mindful Digital Marketing, we are a proud BIPOC and woman-owned agency dedicated to empowering ambitious businesses and individuals in realizing their visions. Focused on delivering high-quality content, impactful branding strategies, and effective marketing techniques, our mission is to foster enduring connections between our clients and their audiences.

If you are interested in joining our team, please provide examples of your work.