Social Media & Content Strategist

Attention : This is a senior role and requires over 3-5 years of experience. Please do not apply if you don’t have any experience.

This ONE role is the perfect fit for someone who loves to strategise and develop social media and content marketing campaigns that increase brand awareness, engages positively with our community, and drives traffic to our launches and helps boost sales.

*Please note that this position is more than just creating and posting social media content! We’re looking for someone who drives positive relationships with our customers and our community, a strategic thinker for big marketing campaigns, be at the forefront of social media marketing trends and improving our launches!

As our Social Media Strategist, you will:

* Develop and implement a comprehensive social media strategy to increase our web traffic, build brand awareness and achieve lead generation and launch opt-ins.
* Manage, create and publish authentic, high quality content on all our social media platforms (Facebook Page, Facebook Group, Instagram, Youtube, Tik Tok, Pinterest and Podcast).
* Repurpose content to maximise reach and engagement across multiple the platforms.
* Design creative, good looking graphics for social media posts based off our templates when necessary (i.e. design IG stories, launch promotions, masterclass content creation etc.)
* Stay up-to-date with Social Media platform best practices, trends and features (Facebook Page, Facebook Group, Instagram, Youtube, Tik Tok, Pinterest and Podcast).
* Repurpose video & audio content and create clips to share on social platforms using our content repurposing process (IG, FB, Tik Tok, Pinterest & YouTube)
* Develop and implement social media strategies for launches, community events, brand collaborations, etc.

As our Content Strategist, you will:

* Create and execute a blog content strategy to generate brand awareness, leads and sales
* Write, edit and publish engaging blog content that attracts our target audience
* Develop ideas for new blog posts, podcasts, utilising best SEO practices
* Create content for warming up audiences in the lead up to launches and building the list.

An idea of your responsibilities (not definitive)

* Repurpose content and create clips to share on social platforms (IG, FB, Tik Tok. Pinterest & YouTube)
* Creation and implementation of Quarterly social media plan
* Creation and implementation of launch social media plan (and calendar)
* Creation and implementation of social media calendars for each platform (Click to view)
* Weekly review and reporting on social performance shared in a digestible format for Tracy (engagement, top posts etc)
* Setting of monthly social media goals per platform (metrics to hit)

This is for you if this sounds like you:

* You love taking the lead on your own projects. You love having complete ownership over the creation, execution and results of your own projects. You’re constantly seeking to improve these projects asking yourself things like:
* What went well?
* What’s not working?
* How can I do this better?
* Did I see the results I was expecting? etc. to achieve amazing outcomes.
* You’re obsessed with the online marketing space. As a marketing education company, we’re all about launches, online marketing and the business space in general because our knowledge means better results for those that we serve. We keep up with trends, we’re life-long learners and we love to share new ideas.
* You have a strong attention to detail. People tend to compliment you on your strong attention to detail and you’re constantly reviewing your work multiple times to ensure it’s as thorough as possible.
* You always see the bigger picture and think strategically. You love thinking about how new ideas fit into the bigger picture of a project, marketing plan and a business. You love strategising creative ways to improve projects to create the best content and results as possible.
* You’re a natural at representing a brand in a personal, professional and friendly way. You love being the go-to person to respond to questions and communicate with anyone whether that’s a PR agent, a partner, a customer or another brand. You love helping and providing detailed and thorough responses in a genuine and personable way.
* You can create good looking marketing materials for social media. You’re great at creating engaging and eye-catching graphics for social media, as well as blog post images that are beautiful and on-brand.
* You are an eager learner – You seek opportunities to educate yourself on current trends and social platforms, you are able to take this information, present your strategy and execute within the business
* You’re flexible with meeting times. You don’t mind being present on early morning or late night meetings every other week. Our team is 100% remote which means being flexible with attending meetings in multiple time zones.

In a nutshell, we are looking for someone who has:

* Excellent oral and written communication skills
* Passion for creative ideas, social media and content strategy
* Graphic design skills (you can navigate Canva to create beautiful graphics)
* The ability to identify target audience preferences and strategically build content to meet their needs
* Familiarity with WordPress and publishing blog posts
* Excellent multitasking and time-management skills
* Familiarity with SEO guidelines and keyword research tools (example: Google Keyword Planner)
* Previous experience in a Social Media & Content Strategist capacity and previous experience with launches.

Being a part of this team means:

* You’re an essential part of a unique, close-knit, and hard-working company that is 100% remote.
* You have flexibility and freedom to work from anywhere in the world and design your own schedule.
* You love being a part of a hard-working remote team and collaborating online with other team members!
* You’re all about growth – personally and professionally and you’re excited about the opportunity to grow with our company and our mission.

You got this far reading.. Apply now! Details:

Position: Part-Time to Full-time (approx. 30+ hrs per week)
Hourly Rate: Starts at $10-15AUD per hour
Location: 100% remote

Important note:
This position has potential for major growth, and we’re ideally looking for someone who is seeking stability and long term work.

How to apply:

Step 1: Record a short video (4 minutes or less) introducing yourself and telling us why you think you would be the perfect Social Media & Content Strategist for our Team (a.k.a what are your biggest strengths and what experience do you bring to the table?) And let us know your favourite food too.
Step 1: Attach a link to your video and your resume + cover letter
Step 3: Show your portfolio of work

Applications must be submitted. Late applications will not be accepted.