Social Media Marketer

About Us:
We are a leading SaaS/marketplace brand seeking a passionate, creative, and experienced Social Media Marketer to join our team. This is an ideal role for a candidate who thrives in a collaborative environment and possesses an agile mindset. You’ll be working closely with our Marketing Lead and Graphic Designer to amplify our brand visibility, drive traffic to our website, increase customer engagement, and enhance customer retention through effective social media marketing strategies.

Responsibilities:
1. Develop and implement a comprehensive social media strategy to increase our brand visibility, customer engagement, and web traffic.
2. Plan, create, and manage content across various social media platforms including LinkedIn, Meta, YouTube, TikTok, and Twitter.
3. Work closely with the Marketing Lead and Graphic Designer to ensure brand consistency and effectiveness of the social media strategy.
4. Conduct regular optimization of online content based on the evolving needs of the target audience.
5. Leverage Meta Paid Ads and LinkedIn Ads to maximize reach and engagement.
6. Monitor and interpret social media metrics such as reach, impressions, engagement rate, click-through rate, and conversion rate to evaluate campaign performance.
7. Stay updated with the latest social media best practices, technologies, and trends.
8. Collaborate with cross-functional teams and communicate with industry professionals and influencers via social media to create a strong network.

Qualifications:
1. Proven work experience in social media marketing or as a digital media specialist, with demonstrable success in B2B marketing.
2. Expert knowledge of LinkedIn, Meta, YouTube, TikTok, and Twitter.
3. Experience with social media ad platforms, particularly Meta Paid Ads and LinkedIn Ads.
4. Solid understanding of social media KPIs.
5. Proficient in content optimization, content strategy, and content management.
6. Analytical skills with the ability to analyze and interpret social media data.
7. Excellent multitasking skills, with the ability to manage multiple projects simultaneously.
8. Strong verbal and written communication skills.
9. Collaborative attitude and agile mindset.

To apply, put “EMBARK NOW – SMM” as the subject headline.
Include your CV and portfolio in your application.

We offer a competitive salary, flexible working hours, and the opportunity to work with a dynamic, innovative, and highly motivated team. If you are ready to use your social media expertise to make a significant impact, apply now!