Social Media Marketing

Job Title: Social Media Marketer

Company Overview:
Join our innovative team at Phoodstyle, a leading videography and content production company. We specialize in creating compelling content across various platforms, including TikTok, Instagram, Pinterest, and all other social media channels for food, beverage, and product brands. Our services also extend to TV commercials, TV shows, and full broadcasting production. We are committed to delivering high-quality video content that captivates and engages audiences, helping brands elevate their presence and achieve their marketing goals.

Position Overview:
We are seeking a dynamic and experienced Social Media Marketer to oversee our social media platforms and drive engagement with our target audiences. In this role, you will develop and execute social media strategies, implement paid advertising campaigns, and analyze data to optimize our marketing efforts. Your goal will be to increase our online visibility and grow our social media following.

Responsibilities:
– Develop and execute comprehensive social media strategies to engage with target audiences and grow our following.
– Plan, implement, and monitor social media campaigns to increase brand visibility and popularity online.
– Develop and implement paid advertising campaigns across various social media platforms.
– Analyze data from social media engagement, website traffic, and PPC campaigns to make informed decisions and optimize marketing efforts.
– Collaborate with the content production team to create engaging and relevant content for social media.
– Stay up-to-date with industry trends, platform updates, and best practices in social media marketing.
– Track and report on social media performance metrics, providing insights and recommendations for improvement.
– Engage with our online community, responding to comments and messages in a timely and professional manner.

Qualifications:

– Proven experience in social media management and digital marketing.
– Strong understanding of social media platforms, including TikTok, Instagram, Facebook, Pinterest, and others.
– Experience with paid advertising campaigns and PPC strategies.
– Excellent communication and interpersonal skills, with the ability to engage with audiences and build relationships.
– Strong analytical skills, with the ability to interpret data and make data-driven decisions.
– Creative thinking and problem-solving abilities.
– Experience in content marketing and video production is a plus.
• Content Creation: Ability to create engaging and high-quality content that resonates with the target audience across different platforms (e.g., text, images, videos).
• Copywriting: Strong writing skills to craft compelling captions, posts, and advertisements that capture attention and drive engagement.
• Strategic Thinking: Capacity to develop and execute social media strategies aligned with overall marketing objectives, including goal setting, audience targeting, and campaign planning.
• Analytics: Proficiency in using social media analytics tools to track and interpret key metrics (e.g., reach, engagement, conversion rates) and derive actionable insights for optimization.
• Community Management: Skill in fostering relationships with followers through active engagement, responding to comments and messages, and managing community interactions.
• Paid Social Media Advertising: Knowledge of running and optimizing paid advertising campaigns on platforms like Facebook Ads, Instagram Ads, LinkedIn Ads, etc.
• SEO and Social Media Optimization: Understanding of how social media impacts SEO and ability to optimize social media profiles and content for search engines.

Benefits:

– Competitive salary and performance-based bonuses.
– Opportunities for professional development and career growth within the company.
– A collaborative and inclusive work environment with a diverse and talented team.
– Flexible work arrangements and remote work options.

How to Apply:
If you’re passionate about social media and eager to contribute to our company’s success, we’d love to hear from you! Please submit your resume, along with a cover letter outlining your relevant experience and why you’re the perfect fit for this role. Be sure to include “chutney” in the subject line. We look forward to reviewing your application!