Social Media Marketing Manager

About Us:
The Company is a innovative dog focused company dedicated creating the best dog products. We are looking for a creative and strategic Social Media Marketing Manager to join our team and lead our social media efforts across TikTok, Instagram Reels, and YouTube Shorts. (Helpful if you love dogs!)

Position Overview:
As a Social Media Marketing Manager, you will be responsible for creating and executing engaging content strategies that resonate with our target audience. You will manage our TikTok, Instagram Reels, and YouTube Shorts accounts, ensuring that our brand voice is consistent and our content is compelling.

Key Responsibilities:

Develop and implement social media strategies to increase brand awareness, engagement, and follower growth on TikTok, Instagram Reels, and YouTube Shorts.
Plan, create, and schedule engaging video content that aligns with our brand’s voice and goals.
Edit social media videos to ensure high-quality and visually appealing content.
Monitor social media trends, tools, and applications, and apply that knowledge to create viral content.
Analyze performance metrics to track the effectiveness of campaigns and make data-driven decisions.
Collaborate with the marketing team to ensure cohesive messaging across all platforms.
Manage social media advertising campaigns to increase reach and engagement.
Engage with followers, respond to comments and messages, and foster a community around our brand.

Qualifications:

Proven experience in social media management, particularly with TikTok, Instagram Reels, and YouTube Shorts.
Strong content creation and video editing skills, with proficiency in tools like Adobe Premiere, Final Cut Pro, or similar.
Excellent understanding of social media trends, algorithms, and best practices.
Creative mindset with a keen eye for detail and aesthetics.
Strong analytical skills and the ability to interpret social media data to make informed decisions.
Excellent written and verbal communication skills.
Ability to work independently and as part of a team in a fast-paced environment.
Bachelor’s degree in Marketing, Communications, or a related field preferred.