Social Media Marketing Strategist

We are seeking a dynamic and experienced Social Media Marketing Strategist to join our team. This individual will be responsible for creating and implementing comprehensive social media strategies designed to enhance our online presence, increase brand awareness, and drive engagement across multiple platforms. The ideal candidate will have a strong understanding of local SEO, video marketing, and content repurposing, with a proven track record of delivering results.

Location: Remote/Work from Home
Working Hours: 8 AM to 5 PM Mountain Time

Key Responsibilities:

Strategy Development:

Create and execute a comprehensive social media strategy to increase brand awareness and engagement.
Develop content plans that integrate video marketing, blog posts, and social media posts to create a cohesive strategy.
Content Creation and Management:

Produce high-quality video content and repurpose it into various formats such as short clips, reels, and blog posts.
Write and edit compelling blog posts and social media content that align with our brand voice and objectives.
Use AI tools such as ChatGPT and Gemini to create and enhance content from transcripts and other sources.
Local SEO Integration:

Optimize social media content for local SEO, including Google Business Profile and other local platforms.
Ensure our business is listed accurately across all relevant networks.
Engagement and Community Building:

Engage with our audience across all social media platforms, responding to comments and messages in a timely manner.
Build and nurture a community of followers, providing value through educational and informative content.
Analytics and Reporting:

Monitor and analyze social media performance using analytics tools.
Report on key metrics and provide insights to improve future campaigns.
Collaboration:

Work closely with the content and marketing teams to align social media strategies with overall marketing goals.
Coordinate with team members to ensure consistent messaging and branding across all platforms.

Qualifications:
Proven experience as a Social Media Marketing Strategist or similar role.
Strong understanding of social media platforms, local SEO, and content marketing.
Proficient in video creation and editing, with experience using tools like Veed.
Excellent written and verbal communication skills.
Familiarity with AI content creation tools such as ChatGPT and Gemini.
Ability to manage multiple projects and meet deadlines.
Creative thinker with strong problem-solving skills.
Experience with analytics tools and the ability to interpret data to improve strategy.
Preferred:

Experience in creating content for local businesses across various industries.
Knowledge of the latest social media trends and best practices.
Experience with scheduling tools and social media management platforms.