Social Media Strategist / VA

Job Title: Social Media Strategist / VA(Full-Time)

Company Overview:

We are a leading marketing agency specializing in creating engaging and visually captivating content for social media platforms, primarily Instagram, YouTube and Facebook carousels. We pride ourselves on our ability to deliver high-quality, tailor-made content that elevates our clients’ brand presence and drives audience engagement. We are currently seeking a talented and dedicated Social Media Strategist / VA to join our growing team and help us achieve new heights.

Responsibilities:
Internal Audit: Conduct an audit of our client’s social media accounts/pages and provide actionable list of things to work on

Audience research: Must understand the target audience. This involves researching their interests, behaviors, demographics, and needs.

Competitor research: Research competitors to gain insights into their social media strategies, content, and audience engagement. This information can be used to identify gaps in the market and opportunities to differentiate the business.

Content research: Research topics, keywords, and trends that resonate with the target audience.

Platform research: Research which platforms are most relevant to the business and its target audience. This involves analyzing audience demographics, platform usage, and content trends.

Data analysis: Analyze social media data to measure the effectiveness of strategies and campaigns. This includes monitoring engagement metrics, follower growth, website traffic, and conversion rates.

Collaborate with the marketing team to develop creative concepts and strategies that align with clients’ objectives and target audience.

Stay updated with the latest social media design trends and best practices to keep our content fresh and relevant.

Developing social media strategies and plans for businesses and organizations.

Takes FULL ownership of Social Media roll out plan

Manage multiple projects concurrently and prioritize workload effectively.

Managing social media accounts and profiles, including posting content and responding to messages and comments.

Ensure final graphics and layouts are visually appealing and optimized for the intended platforms.

Requirements:

Proficiency in Adobe Creative Suite (particularly Photoshop and Illustrator) and Canva.

Proficiency in Google Suite of apps (particularly Gmail, Calendar, GMeet, GDocs and GSheets).

A strong portfolio showcasing a variety of social media accounts you’ve managed and helped

Excellent communication and collaboration skills to work effectively with team members and clients.

Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

Familiarity with social media platform requirements and best practices.

Strong organizational skills and attention to detail.

Willing to work EST

To apply, please submit your resume, a link to your portfolio showcasing relevant work.

In order to make sure you read this job posting fully. please be sure to make you application title say “I Am A Rockstar Social Media Strategist”

We look forward to reviewing your application and discussing the opportunity to become a valued member of our dynamic team.