Tiktok Content Manager

Overview:

Discovery Resort Marketing seeks a dynamic TikTok Content Manager to spearhead our TikTok channel’s content strategy and execution. This role involves creatively repurposing existing static and motion content and developing a 30-day creative calendar specifically tailored for TikTok’s unique audience. The ideal candidate should be adept at crafting compelling short-form videos and have a pulse on the latest TikTok trends and user behaviors.

Key Responsibilities:

Create and manage a 30-day creative content calendar for TikTok, ensuring a consistent flow of engaging and platform-appropriate content.
Repurpose existing static and motion content into TikTok-specific formats, infusing creativity and brand messaging.
Stay abreast of the latest TikTok trends, challenges, and features to keep our content fresh and relevant.
Analyze TikTok analytics to understand audience preferences and engagement patterns, utilizing these insights for content optimization.
Collaborate with graphic designers, video editors, and other team members to produce high-quality, engaging short-form videos.
Work closely with the marketing team to ensure TikTok content aligns with broader marketing campaigns and goals.
Manage content scheduling and publishing on TikTok, maintaining a consistent and engaging presence.
Provide regular reports on channel performance, offering insights and strategies for continued growth and engagement.
Qualifications:

Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
Proven experience in managing TikTok content or similar short-form video platforms.
Strong understanding of TikTok’s platform, trends, analytics, and user engagement strategies.
Creative and strategic thinker with a knack for storytelling in short-form video content.
Excellent video editing skills, with the ability to repurpose content for TikTok’s unique format.
Organizational and project management skills, with the ability to manage multiple projects and deadlines.
Excellent communication skills and ability to work effectively in a remote team environment.

Candidates are encouraged to apply by submitting a resume, a cover letter detailing their experience and success in managing TikTok content, and a portfolio or links to TikTok content they have created or managed.

This job description for the “TikTok Content Manager” is tailored to target individuals skilled in creating and managing content specifically for TikTok, focusing on short-form video creation, trend utilization, and audience engagement on the platform.