Virtual Assistant for Coastal Clothing Brand (Digital Marketing & Website Work)

**Company Overview:**
We are a dynamic lifestyle brand dedicated to beach comfort and supporting marine life. As a small coastal clothing e-commerce brand, we are committed to delivering soft-colored and long-lasting clothing to people who live by the beach. Our mission is to create a community that not only enjoys the beach lifestyle but also contributes positively to marine conservation. We are seeking a versatile Virtual Assistant who is passionate about e-commerce, digital marketing, and making a difference. To ensure your application stands out, include the word “Wave” in the subject line of your email.

**Key Responsibilities:**
1. **Website Management:** Regularly update and maintain our Shopify website, focusing on aesthetic improvements and enhanced functionality. Ensure a seamless and user-friendly shopping experience for our customers.
2. **Email and SMS Marketing:** Develop and manage email and SMS marketing campaigns. Craft compelling copy that aligns with our brand’s voice and values. Analyze campaign performance and make data-driven improvements.
3. **Content Creation and Blogging:** Write engaging, SEO-friendly blog posts that resonate with our audience and reflect our commitment to the ocean and beach lifestyle. Assist in planning and executing our content strategy.
4. **Social Media Management:** Create, schedule, and monitor social media content across various platforms. Engage with our community, responding to comments and messages, and develop creative visual and written content that represents our brand ethos.
5. **Creative Development:** Participate in the creation of marketing materials and creative assets. Stay updated with design trends and tools relevant to our brand.

**Qualifications:**
– Experience in managing Shopify websites.
– Strong skills in email and SMS marketing, including campaign creation and analytics.
– Excellent writing and communication skills, with experience in blogging and SEO.
– Proficient in social media management, content creation, and community engagement.
– Creative flair with basic graphic design skills and a good eye for branding.
– Organized, detail-oriented, and able to juggle multiple tasks efficiently.
– Passionate about the beach lifestyle and marine conservation.

**We Offer:**
– A chance to be part of a brand with a meaningful mission.
– A creative and collaborative work environment.
– Opportunities for growth and learning in digital marketing and e-commerce.

**How to Apply:**
Please send your resume, a cover letter outlining your relevant experience, and a portfolio of your work (if available). Include [specific instruction, e.g., “VA Application”] in the subject line.

We look forward to hearing from you!