VP of Marketing

Job Title: Vice President of Marketing

Job Description:

We are seeking a highly motivated and experienced Vice President of Marketing to join our growing home services company. The successful candidate will be responsible for creating and executing innovative marketing strategies to drive revenue growth and market share.

Responsibilities:

• Develop and execute comprehensive marketing strategies, including demand generation, lead nurturing, and customer retention programs to drive revenue growth and customer acquisition.

• Create and implement sales funnels that maximize customer acquisition, conversion, and retention through effective customer journey mapping, targeted messaging, and effective use of marketing technology.

• Manage the development and execution of digital marketing programs, including SEO management, PPC management, social media marketing, email marketing, and other digital channels.

• Develop and maintain strong relationships with key stakeholders and partners, including agencies, vendors, and internal stakeholders, to ensure successful delivery of marketing initiatives.

• Build and lead a high-performance marketing team, including hiring, training, coaching, and managing the team to achieve business objectives.

• Establish and maintain KPIs and metrics to measure the effectiveness of marketing programs and campaigns, and make data-driven decisions to optimize performance.

• Collaborate with cross-functional teams to develop and execute integrated marketing campaigns that drive customer engagement, brand awareness, and revenue growth.

Qualifications:

• Bachelor’s degree in marketing, business administration, or related field. MBA preferred.

• 10+ years of marketing experience, with at least 5 years in a senior leadership role.

• Proven track record of developing and executing successful marketing strategies, including demand generation, lead nurturing, and customer retention programs.

• Strong digital marketing skills, including SEO management, PPC management, social media marketing, email marketing, and other digital channels.

• Ability to build and manage high-performance teams, including hiring, training, coaching, and managing staff.

• Strong leadership and communication skills, with the ability to collaborate with cross-functional teams to achieve business objectives.

• Demonstrated ability to work independently, prioritize tasks, and manage multiple projects simultaneously.

This is a remote position with the ability to build and lead a marketing team. If you are passionate about building and executing successful marketing strategies, have a strong track record of delivering results, and thrive in a dynamic, fast-paced environment, we encourage you to apply for this exciting opportunity.

PLEASE SEND A PERSONAL VIDEO INTRODUCING YOURSELF AND YOUR QUALIFICATIONS TO Click to view