Webflow and Content Strategy Manager

About Us:
We operate two media websites focused on the electrical engineering industry in Thailand and Vietnam. Our mission is to provide the latest EE news, introduce new products, and offer educational tutorials to our audience. We are looking for a dedicated Webflow and Content Strategy Manager to join our team and help us grow our presence and impact in the industry.

Job Description:
We are seeking a dynamic and innovative Webflow and Content Strategy Manager to oversee the content and operations of our two media websites. The ideal candidate will be responsible for the following:

** Key Responsibilities:

Website Management and Technical Operations:
– Manage and maintain our websites using Webflow.
– Implement updates, troubleshoot issues, and ensure optimal website performance.
– Collaborate with the design and development teams for any necessary structural or design changes.

Content Creation and Management:
– Develop and implement a weekly content schedule, ensuring a consistent flow of high-quality content, including news, new products, and educational tutorials.
– Oversee the creation, editing, and posting of content.
– Recruit and manage a team of writers to produce content for the websites.
– Utilize AI tools to enhance content quality and streamline processes.

Audience Growth and Engagement:
– Develop and execute content strategies to drive audience growth and engagement.
– Schedule and post daily content on Facebook to maintain an active and engaging social media presence.
– Use Mailchimp to manage audience lists and occasionally send emails to those lists.

Advertising and Campaign Management:
– Plan and run Facebook advertising campaigns aimed at increasing mailing list growth, website traffic, and generating leads for our advertising customers.
– Create comprehensive reports on the success of advertising campaigns, providing key insights and recommendations.

Performance Analysis and Reporting:
– Monitor website and campaign performance using analytics tools.
– Provide regular performance reports to senior management, highlighting successes and areas for improvement.

Requirements:
– Proven experience in managing websites using Webflow.
– Experience in content creation, management, and strategy development.
– Experience in social media management, particularly Facebook.
– Proficiency in using AI tools for content and efficiency improvements.
– Strong analytical skills and experience with performance reporting.
– Ability to work independently and manage multiple projects simultaneously.
– Excellent communication and team management skills.

Preferred Qualifications:
– Fluency in both Thai and Vietnamese languages is a plus, but not required.
– Electrical engineering experience is a plus, but not required.
– Experience in managing a remote team.
– Familiarity with digital marketing and SEO best practices.
– Experience with Mailchimp for managing audience lists and email campaigns.

Benefits:
– Remote work setting with flexible hours.
– Competitive salary and performance-based bonuses.
– Opportunities for professional growth and development.
– A collaborative and supportive work environment.

Join Us:
If you’re passionate about web management and content strategy, and have a knack for engaging audiences, we’d love to hear from you. Apply today and help us shape the future of the electrical engineering industry in Thailand and Vietnam!