Website Blog Content Manager

Job Overview:
We are in search of an accomplished Website Blog Content Manager to lead our content strategy and contribute to the success of our blog. As the Content Manager, you will not only be responsible for planning and executing content but also for managing a team of writers. Your role extends from meticulous keyword research and creating content briefs to editing, quality checks, and ensuring our blogs are informative and lead-generating for affiliates.

Responsibilities:
Content Planning:
Develop a comprehensive content strategy aligned with company goals and target audience.
Collaborate with cross-functional teams to identify key topics, trends, and industry news.
Plan and schedule content releases to maintain a consistent posting schedule.

Keyword Research and Analysis:
Conduct in-depth keyword research using tools such as Ahrefs.
Utilize analytical tools to interpret data and make informed content decisions.
Perform content gap analysis to identify opportunities for new content.

Content Briefs and Outlines:
Create detailed content briefs and outlines for writers, providing clear objectives and guidelines.
Offer guidance on content structure, tone, and style for brand consistency.

Content Creation and Management:
Write high-quality, engaging content that aligns with the established strategy.
Manage a team of writers, collaborating with subject matter experts and external contributors.
Identify content for updating or refreshing based on performance metrics.

Editing, Fact-Checking, and Quality Check:
Edit and proofread content for clarity, coherence, grammar, and brand adherence.
Emphasize fact-checking and uphold quality standards in all content produced.

Lead Conversion:
Strategically incorporate lead-generating elements into blog content to drive affiliate conversions.
Monitor and analyze content performance for lead generation, making data-driven adjustments.

Collaboration:
Work closely with the SEO team to align blog content with broader initiatives.

Qualifications:
Proven experience as a Content Manager, emphasizing content writing and team management.
Strong understanding of SEO principles, with proficiency in Ahrefs and other analytical tools.
Ability to perform content gap analysis and make strategic recommendations.
Exceptional writing and editing skills, fact-checking expertise, and commitment to quality standards.
Familiarity with content management systems (CMS) and basic HTML.
Analytical mindset with the ability to interpret data and make informed content decisions.
Excellent organizational and project management skills.
Proactive approach to identifying content for updating or refresh.

If you possess a wealth of content management experience, team leadership skills, and a knack for utilizing analytical tools, we invite you to apply. Be a driving force in shaping our online presence and achieving our business objectives. Apply now and play a pivotal role in our content success story.

Work Schedule is Flexible.

Please message us and submit the following:
1. CV / Portfolio
2. Working Email Address
3. Whatsapp Number