Website Content and SEO Specialist

Position Title: Website Content and SEO Specialist

Job Description:

We are seeking a detail-oriented and proactive Website Content and SEO Specialist to join our team. In this role, you will be responsible for making regular updates to our websites, ensuring it remains current, engaging, and aligned with our brand image. Additionally, you will play a crucial role in optimizing our website for improved search engine visibility.

Responsibilities:

Website Content Management:

Update banners, images, and other visual elements to keep the website fresh and aligned with the latest branding guidelines.
Create and publish engaging blog posts to share relevant industry insights, company updates, and other valuable content.
Add, modify, or remove products and services pages as needed, ensuring accuracy and completeness.
Brand Page Management:

Develop and maintain brand pages to showcase our products and services effectively.
Ensure consistency in branding across all pages and sections of the website.
SEO Optimization:

Conduct keyword research to identify opportunities for improving SEO on product and services pages.
Implement on-page SEO best practices, including meta tags, headers, and other elements to enhance search engine rankings.
Collaborate with the marketing team to develop and execute strategies for off-page SEO, including link-building activities.
Continuous Improvement:

Proactively identify areas of improvement on the website and recommend enhancements to user experience and functionality.
Stay abreast of industry trends and emerging technologies to suggest innovative website features and improvements.

Qualifications:

– Proven experience in website content management and updates.
– Familiarity with SEO best practices and a track record of improving website visibility.
– Proficiency in WordPress
– Strong understanding of SEO principles and tools (Google Analytics, SEMrush, etc.).
– Excellent attention to detail and ability to meet deadlines.

Attributes:

Proactive: Takes initiative in identifying and implementing website improvements.
Adaptable: Can quickly adapt to changes in priorities and tasks.
Collaborative: Works effectively with cross-functional teams.

If you are a motivated individual with a passion for enhancing online presence through website updates and SEO optimization, we invite you to apply for this exciting opportunity. Join us in shaping a dynamic and engaging online presence for our brands.