Website Copywriter

Job Description:

We are on the hunt for a skilled and imaginative Website Copywriter who excels in crafting captivating website content for clients from a myriad of industries. Your primary role will be to develop engaging, persuasive copy, including crafting memorable headlines, impactful sales pitches, and compelling calls to action. As a pivotal figure in shaping our clients’ online presence, you will elevate brand messaging and drive conversions through your creative expertise.

Key Responsibilities:

Content Creation:
Write clear, engaging copy for various mediums, focusing on driving user engagement and conversion.
Develop memorable headlines and sales pitches that effectively capture attention and convey brand messages.
Create persuasive calls to action that boost customer interaction and conversion rates.

Collaboration and Strategy:
Maintain a cohesive brand voice across all web content.
Contribute creative ideas in website design and creation process.

Research and Adaptation:
Conduct thorough research to ensure copy accuracy and relevance.
Adapt writing style to suit various industries and client needs while maintaining brand consistency.
Keep updated on industry trends and content best practices.

Editing and Optimization:
Edit and proofread copy for accuracy and adherence to style guides.
Optimize content for SEO to enhance online visibility.
Analyze content performance and recommend improvements.

Qualifications:
Demonstrable experience as a copywriter, with an impressive portfolio.
Exceptional writing, editing, and proofreading skills.
Strong research skills and adaptability in writing tone and style.
SEO knowledge.
Ability to work in a fast-paced environment, both independently and collaboratively.
Creative and effective problem-solving skills.
Familiarity with digital marketing strategies.

Challenge:
As part of your application, we invite you to showcase your copywriting prowess. Please provide a before and after version of a headline for a hypothetical business. Transform a lackluster headline into one that is compelling and likely to convert visitors into customers. Your submission will be a testament to your creative and strategic thinking skills.

Example “bad” headline: Go ahead, order with us today.

How to Apply:
Submit your resume, cover letter, portfolio, and headline transformation example to [insert application email or link].